Monday, August 28, 2023

The Perennials by Mauro F. Guillen Book Review

About the Book:

In today’s world, the acceleration of megatrends – increasing longevity and the explosion of technology among many others – are transforming life as we now know it.

In The Perennials, bestselling author of 2030 Mauro Guillén unpacks a sweeping societal shift triggered by demographic and technological transformation. Guillén argues that outmoded terms like Boomers, Gen X, Millennials, and Gen Z have long been used to pigeonhole us into rigid categories and life stages, artificially preventing people from reaching their full potential. A new postgenerational workforce known as “perennials” – individuals who are not pitted against each other either by their age or experience – makes it possible to liberate scores of people from the constraints of the sequential model of life and level the playing field so that everyone has a chance at living a rewarding life. Guillén unveils how this generational revolution will impact young people just entering the workforce as well as those who are living and working longer.

This multigenerational revolution is already happening and Mauro Guillén identifies the specific cultural, organizational and policy changes that need to be made in order to switch to a new template and usher in a new era of innovation powered by the perennials.

My Review:

As a septuagenarian, I did the typical linear stages of life: education, career, retirement. I now understand that this model is no longer the one that works best in the present and for the future. That model is obsolete.

I could live long enough to have another career. The changing structure of education possibilities with online learning makes training for another career a real possibility, regardless of age. Corporations need to realize that multi-generational teams offer a much broader variety of skills and problem solving insights. Hiring practices to achieve those teams would allow people of all ages to enter a career.

Guillen gives readers much to think about. Visionaries in education and business would do well to read this book and consider the changes and possibilities he presents.

My rating: 4/5 stars.

About the Author:

Mauro F. Guillén
 is one of the most original thinkers at the Wharton School, where he is Professor of Management and Vice Dean for the MBA for Executives Program. An expert on global market trends, he is a sought-after speaker and consultant. He combines his training as a sociologist at Yale and as a business economist in his native Spain to methodically identify and quantify the most promising opportunities at the intersection of demographic, economic, and technological developments. His online classes on Coursera and other platforms have attracted over 100,000 participants from around the world. He has won multiple teaching awards at Wharton, where his presentation on global market trends has become a permanent feature of over fifty executive education programs annually. He is the WSJ bestselling author of 2030: How Today's Biggest Trends Will Collide and Reshape the Future of Everything. Photo credit: Mauro Guillen

St. Martin's Press, 272 pages.

I received a complimentary egalley of this book from the publisher. My comments are an independent and honest review.

(My star ratings: 5-I love it, 4-I like it, 3-It's OK, 2-I don't like it, 1-I hate it.)

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